Starting in November 2021, the Arison School of Business, IDC Herzliya, and Mannheim Business School will jointly offer the first German–Israeli degree program. The new Master in Management Analytics will prepare young executives for the challenges of digital transformation and converting data into a source of business value. The two schools developed the one-year full-time program with three objectives in mind: to train experts and future leaders in all important aspects of digitization, to connect business cultures and to further strengthen German–Israeli relations.
Both institutions enjoy an excellent reputation worldwide: IDC Herzliya, located in the vicinity of Tel Aviv, is considered one of the top universities in Israel, bringing together leading experts in artificial intelligence, big data, innovation and entrepreneurship, while Mannheim Business School is the umbrella organization for management education at the University of Mannheim, one of the leading European universities for business, economics and the social sciences. Students will spend half the one-year full-time program in each of the respective countries, studying and also gaining insights into local companies.
The curriculum includes courses in data management and analytics, business and technology. A further pillar of the Master in Management Analytics is the broad range of personal and career development opportunities available. A comprehensive Business Analytics Master Project to be carried out in a small group at a partner company concludes the program.
Dr. Ofrit Lesser, co-director of the program at the Arison School of Business, says:
“Our graduates will have the invaluable ability to take a holistic view of management issues and adopt and understand the roles and perspectives of experts in various functions.”
Prof. Florian Stahl, the program’s academic director at Mannheim Business School, stresses:
“The program fosters precisely the analytical mindset and skills required to analyze large amounts of data appropriately and effectively, and subsequently draw the right conclusions. Thus, alumni of this program will provide companies of all sizes in all sectors with the capability to transform data into real business value.”
Recent studies show that this job profile is much sought after on the job market. According to a World Economic Forum study, data analysts and scientists, AI and machine learning specialists, as well as big data and digital transformation specialists are among the top 10 most promising job profiles for the coming years. A Bain & Company study states that even though the number of data specialists will have reached one million worldwide in 2020, it will not be nearly enough for companies to fill all their staff requirements.
