The China IPR SME Helpdesk is conducting a workshop that will cover how to effectively guard trade secrets and the different methods that can be used to legally enforce trade marks and trade secrets in case of infringement.
Chinas domestic market is vast, and public perception plays a hugely important role in how well your products and services are received there. For this reason protecting trade marks and trade secrets is very important for companies.
The workshop will also include group exercises, a Q&A session and a presentation by China IPR SME Helpdesk expert Alessandra Chies.
The workshop is free for European small and medium-sized enterprises (SMEs) and RMB 350 for non-EU or non-SME attendees. It will be conducted in English.